VOLUME 1, ISSUE 2

August 2021

 

ONLINE INFORMATION SHARING ON COVID-19 CAUSES AND PREVENTIVE ACTIONS AMONG IIUM STUDENTS

Nur Izzati Ariffin*

Universiti Teknologi MARA (UiTM)

nurizzati.research@gmail.com (corresponding author)

Saodah Wok

International Islamic University Malaysia

wsaodah@iium.edu.my


ABSTRACT


COVID-19 has claimed the lives of more than 600 thousand people within half a year. As the pandemic worsens, the number of fake news online also increases. The main objective of this study is to examine online information sharing regarding COVID-19 causes and preventive actions among university students. Specifically, this study examined the perception, attitude, behavior, and online information sharing on COVID-19 causes and preventive actions among International Islamic University Malaysia (IIUM) students. The quantitative research design was employed in this study. The survey method was used with an online questionnaire as the research instrument for data collection. A total of 203 respondents were selected to participate in this study through the network sampling procedure. The study is guided by the social exchange theory. It was found that IIUM students had a positive level of perception, attitude, and behavior towards COVID-19 causes and preventive actions. They also had a high level of online information sharing on COVID-19 causes and preventive actions. The majority of the students shared information about COVID-19 causes and preventive actions with peers through social media. Due to the high level of online information sharing, almost all of IIUM students preferred not to visit people infected with COVID-19 regardless of whether those people are their friends or relatives. Further, IIUM students tended to stay indoors to avoid COVID-19. The findings of the study are expected to have implications on online information sharing and virus outbreak.

Keywords: Coronavirus, COVID-19, online information sharing, pandemic, social media

 

DEMOCRACY AND CROWDSOURCING: MEDIA, MOTIVATION, REWARD, AND RESPONSE

Izzal Asnira Zolkepli*

Universiti Sains Malaysia

izzalasnira@usm.my (corresponding author)


Rehan Tariq

Government College University Faisalabad

rehantariq@gcuf.edu.pk


ABSTRACT


A stable democracy reflects the active involvement of the people. There is, however, increasing concern about the decline of democratic participation, which draws on the ineffectiveness of practising democracy and widespread dissatisfaction. This article introduces the concept of crowdsourcing democracy to sustain democratic revitalization and discusses examples of crowdsourcing activities from many nations and across disciplines. This article deduces the value of the implementation of crowdsourcing in policymaking and encourages greater political engagement and participation, especially among young people. As of now, crowdsourcing is known to be cross-cutting, especially in business and media communication. It is beneficial to understand crowdsourcing democracy as a new open government paradigm to meet the high challenge of modern democracy, driven by the idea of crowdsourcing approaches from other disciplines. This article focused on four essential elements: (i) media, (ii) motivation, (iii) reward, and (iv) response as a significant contributor to democracy in crowdsourcing. This paper concludes a possible suggestion that looks at the position of democracy and open government by sequentially integrating and putting four critical factors in a conceptual context.


Keywords: Political Participation, Crowdsourcing, Democracy, Politics, Persuasive Technology, Communication

 

MUSIC IN A COFFEE HOUSE: MEASURING THE EFFECTS OF MUSIC TEMPO AND COMPOSITION ON CONSUMER BEHAVIORAL OUTCOMES

Peter Kenny Tanah*

Universiti Sains Malaysia

petekyt@gmail.com (corresponding author)


Hasrina Mustafa

Universiti Sains Malaysia

hasrina@usm.my


ABSTRACT


The primary objective of this study is to test the effect of music tempo (fast music tempo and slow music tempo) and musical composition (vocal and instrumental music) on customer behavioral responses namely beverage consumption, duration of stay, and money spent in a coffee house environment. Guided by Stimulus-Organism-Response (S-O-R) Model, a field experiment among 80 respondents involving four experimental conditions namely fast and non-instrumental music, slow and non-instrumental music, fast and instrumental music and slow and instrumental music conditions was conducted at one international coffee chain store in Malaysia. A factorial between-group analysis of variance (Two-Way ANOVA) was conducted and results showed that slow and instrumental music would generate greater beverage consumption among the respondents as compared to the fast and non-instrumental groups. As for the duration of stay, instrumental music was found to induce greater time spent in the coffeehouse more than it is in the non-instrumental condition. For the money spent on beverages at the coffee house, the result indicates that slow and instrumental music conditions would generate greater spending at the coffee house. The findings thus provide empirical evidence on the important use of slow and instrumental music to generate positive outcomes among the consumers in the coffee house setting.


Keywords: Music background, music tempo, musical composition, consumer behavioral outcomes

 

KEMISKINAN DIGITAL: CABARAN PENGAJARAN DAN PEMBELAJARAN DI RUMAH (PDPR) PELAJAR SEKOLAH MENENGAH DI KOTA BELUD

Lee Kuok Tiung*

Universiti Malaysia Sabah

lee@ums.edu.my (corresponding author)


Aisah Meri

Universiti Malaysia Sabah

aisah.meri@ums.edu.my 


ABSTRAK


Kajian eksploratori ini bertujuan meninjau cabaran Pengajaran dan Pembelajaran di Rumah (PdPR) dalam kalangan pelajar yang merupakan salah satu isu prioriti dalam wacana kemiskinan digital di Sabah semenjak kerajaan memperkenalkan Perintah Kawalan Pergerakan (PKP) pada Mac 2020 ekoran penularan pandemik Covid19. Fokusnya menjurus kepada dua persoalan pokok iaitu pemilikan gajet komunikasi seperti telefon pintar atau komputer riba, dan keduanya adalah akses kepada internet. Tahap celik Teknologi Maklumat (IT) juga memainkan peranan penting kesediaan masyarakat menerima pakai Teknologi Komunikasi dan Maklumat (ICT). Hasil survei berdasarkan jawapan daripada 341 responden dari 10 buah sekolah menengah di sekitar pekan Kota Belud menggunakan Google Form menunjukkan pada dasarnya mereka menerima baik PdPR. Rata-rata bersetuju perancangan awal, persediaan diri, disiplin serta sikap mempengaruhi proses pengajaran dan pembelajaran dalam talian. Ibu bapa dan guru-guru memainkan peranan penting membantu pelajar menyesuaikan diri dengan norma baharu ini. Menariknya kadar pemilikan gajet khususnya telefon pintar dalam kalangan responden adalah sangat tinggi. Begitupun, mereka sangat mengalu-alukan sebarang inisiatif oleh kerajaan dalam soal pemilikan gajet dan prasarana telekomunikasi.


Katakunci: Kemiskinan digital, Pengajaran dan Pembelajaran di Rumah (PdPR), Perintah Kawalan Pergerakan (PKP), Teknologi Maklumat (IT), literasi media digital

 

KEPENTINGAN PENYELIDIKAN KANDUNGAN MEDIA DALAM ISU SALAH PAPAR AMALAN PERUBATAN DRAMA TELEVISYEN MELAYU TEMPATAN

Siti Aishah Mohammad Razi

Universiti Putra Malaysia

siti.aishah@upm.edu.my


ABSTRAK


Drama televisyen telah terbukti dapat menyampaikan mesej secara pemujukan kepada para penontonnya. Sama ada positif atau negatif, ia tidak dinafikan telah menjadi sebahagian daripada sumber maklumat dalam masyarakat kita. Idea para penerbit drama Melayu tempatan untuk memasukkan elemen perubatan moden dalam adegan drama televisyen mereka untuk meningkatkan daya tarikan adalah jelas, namun jika tidak dilakukan dengan betul, ia kemudiannya boleh berubah menjadi idea buruk akibat dari salah papar unsur perubatan moden ini. Keadaan ini nyata dapat menimbulkan salah faham di kalangan penonton berpotensi mencemarkan imej industri drama tempatan, serta institusi perubatan tempatan kita. Oleh itu, penyelidikan ini dilakukan melalui kaedah temu bual secara mendalam bersama enam orang penerbit drama televisyen tempatan yang bertujuan untuk mengenal pasti kepentingan penyelidikan kandungan media bagi mengelakkan salah papar amalan perubatan moden yang berterusan dalam adegan drama televisyen Melayu tempatan. Dengan berpandukan Teori Literasi Media oleh Potter kajian ini mendapati bahawa proses penyelidikan untuk kandungan drama sangat penting dalam mencegah salah papar amalan perubatan moden dalam drama daripada berlaku. Diharapkan penyelidikan ini dapat memberi manfaat kepada semua pihak yang terlibat dalam industri drama tempatan, terutama para penerbit dan juga institusi perubatan dalam mencegah salah papar amalan perubatan moden dalam drama kita.


Katakunci: Drama televisyen Melayu tempatan, elemen perubatan moden, salah papar, kepentingan penyelidikan, salah papar amalan perubatan